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Pharmaceutical

Evolving a Global Animal Pharmaceutical Brand

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Media & Entertainment

Identifying User Base of Established Media Brand to Tailor Content to New Audiences

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Health & Wellness

Redefining a Nutrition Brand

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redskyinfoRedSky Strategy@redskyinfo·
22 Sep

Can a cult favorite seltzer maintain brand authenticity following an acquisition by big soda? https://www.nytimes.com/2021/09/10/style/topo-chico-coca-cola.html

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redskyinfoRedSky Strategy@redskyinfo·
15 Jun

Legacy companies need to adapt (and become data-driven) if they want to stay competitive. Consider these five tactics to focus efforts and avoid wasting time, effort, and resources:

https://lnkd.in/gBBRJQr #data #dataanalytics #adaptiveleadership #business

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The work RedSky did provided one of the most helpful ways of understanding the DNA of the seller and non-seller in the marketplace. It was one of the most effective endeavors for us in helping us to develop a core understanding and challenge some of the biases that we walked into this market with.

-Scott Levitan, CMO, Mercari

RedSky has worked with me on matters big and small.  They have always exceeded my expectations.  They deliver thoughtful analysis and true strategic insight—all rooted in the reality of a deep understanding of your business, clients, and competitive landscape.

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